Shift Content Mix Toward Static Posts
Maharaj Suvajit Dutt's Posts ER (4.41%) is nearly 3x higher than the Reels ER (1.55%), showing the audience responds far better to static/carousel content than video.
Details
Since Reels only add value for reach under 50K followers (the account is at 8,075), the posting calendar should be rebalanced to prioritize posts and carousels while using Reels sparingly for discovery.
