Prioritize Highest-ER Reels
Lluis De la Riva's Reels ER is 24.35%, versus 2.19% for posts, so Reels should be the primary format for the next content cycle, reusing the topics or openings from the 22 analyzed posts with the strongest results.
Details
At 15,194 followers, the account is below the 50K threshold where industry benchmarks say Reels receive higher reach, making short-form video the clearest discovery lever.
