Shift Feed Strategy Toward Reels
Kadeja's Reels are generating a 21.84% engagement rate compared to just 1.56% for static posts — a 14x performance gap that demands a format pivot.
Details
Since the account is under 50K followers, industry benchmarks confirm Reels also receive higher algorithmic reach, compounding the advantage. Aiming to make at least 60-70% of new content Reels would pull the overall account ER closer to the micro-tier benchmark of 2.5-5%, up from the current 1.79%.
