Make Reels the Primary Format
At 5,310,380 followers, the 0.04% posts ER for Jun Yuh | Personal Branding & Content Strategy is below the 0.5%-1% macro benchmark, while Reels show a 4.06% ER.
Details
Make Reels the default Instagram format and use the 4.06% result as the control when evaluating new hooks, topics, and calls to action.
