Drive Comments to Close the Ratio Gap
The like/comment ratio sits at 47.2:1 (median 5,084.5 likes vs.
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just 87 comments), meaning comments are the weakest engagement signal. Adding direct questions or polls in captions and pinning a comment to spark replies — even a modest lift in comments will meaningfully improve the 0.64% ER, which currently trails the 1-2% mid-tier benchmark for the 804,921-follower size.
