Shift Feed Strategy Toward Reels
Reels are dramatically outperforming static posts — 23.88% ER versus 2.01% for regular posts — yet only 22 posts were analyzed, suggesting Reels may not be the dominant format.
Details
Since industry benchmarks confirm Reels get higher reach for accounts under 50K followers (Jitendra Choudhary | Content Coach | Content Marketing has 33,660), committing to at least 3-4 Reels per week instead of static posts is the single fastest lever to push the overall 2.06% ER closer to the 2.5-5% micro-tier benchmark. An audit of the last 22 posts should identify what percentage were Reels to set a minimum Reels quota for the next 30 days.
