Rebalance Feed Toward Static Posts and Carousels
The Posts ER (2.55%) is nearly double the Reels ER (1.29%), so the audience of 22,035 is responding better to static/carousel content than video right now.
Details
Shift the weekly mix to prioritize carousels and static images while testing new Reels hooks, since industry data shows carousels (0.55% ER) and Reels (0.52% ER) benchmark close together — meaning the Reels underperformance is a format-execution issue, not a platform limitation.
