Shift Content Mix Toward Reels
Reels ER sits at 64.09% versus just 0.92% for static Posts, and industry data confirms Reels get higher reach for accounts under 50K followers like the 14,544-follower base of Varun sangral 🌻.
Details
Increasing Reels frequency relative to static posts can help close the gap between the overall 0.98% ER and the micro-tier benchmark of 2.5-5%.
