Shift Content Mix Toward Reels
Reels ER sits at 91.95% compared to just 2.04% for static Posts, an enormous gap that dwarfs the industry benchmark showing Reels average only 0.52% ER.
Details
Since accounts under 50K followers (Jaazah H. Baloch is at 21,984) get higher reach on Reels, the posting cadence should be reallocated to prioritize Reels over static images to capture this outsized engagement advantage.
