Shift Weight Back to Static/Carousel Posts
The overall Posts ER sits at 5.03%, well above the micro-tier average of 2.5-5%, while Reels ER lags at just 1.99% and even trails the 0.52% industry Reels benchmark comparison point for format performance.
Details
Since feed-based content is clearly outperforming Reels for the 33,095-follower audience of daria | toronto | lifestyle & UGC creator, carousels and static posts should be prioritized as the primary format, using Reels only for reach experiments, not engagement goals.
