Convert Likes Into Conversations
With 120065 followers, the 2.44% overall ER is above the 1-2% mid-tier benchmark, but the 100.3:1 like/comment ratio and 26 median comments show an opportunity to increase discussion.
Details
Add one opinion-based question to every caption, pin a two-choice comment, and use the 2899 median likes as the audience base to convert into more than 26 comments.
