Replace Static Posts With Carousels
The current engagement rate of 0.09% is roughly 11x below the 1-2% mid-tier benchmark, and the median post earns only 254 likes and 7 comments across 27 analyzed posts.
Details
Industry benchmarks show carousels average 0.55% ER versus 0.45% for static images — a 22% relative lift — making them the highest-leverage format swap without changing the content niche. An audit of the last 27 posts should lead to converting the next 5 single-image uploads into multi-slide carousels, using the first frame as a hook and the final frame as a call-to-action to drive swipes and comments.
