Protect Posts, Improve Reels
Feed posts generate an 8.77% ER versus 5.53% for Reels, so Dave Perryman should publish the strongest finished artwork as feed posts and use secondary process moments for Reels.
Details
At 47,494 followers, the account is below 50K, where the benchmark says Reels get higher reach; use Reels for discovery and direct viewers to the related feed post with a clear caption CTA.
