Fix Reels Before Posting More
The Reels ER for Indian Tennis Daily (ITD) sits at just 0.23%, far below the industry benchmark of 0.52% and even below the account's own Posts ER of 0.89%.
Details
Since accounts under 50K followers (Indian Tennis Daily (ITD) is at 40,052) typically get boosted reach on Reels, this format is currently the biggest missed opportunity — test stronger 3-second hooks and trending audio to close that 0.29-point gap.
