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@imsonal24 · 523.1K followers
Below average for your follower size
Niche relevance and content quality matter more than raw numbers
Your engagement is lower than most creators your size, but brands may still work with you. Snippet also looks at your niche, content, and audience fit.
Find brands for my niche →Based on 523.1K followers · 0.03% engagement
Next step
Snippet can use this instagram result for @imsonal24 to find brands, write emails, and help you close deals.
Your post rate
$250-$1K
What Snippet does next
Comes nextFind brands
Brands that already pay instagram creators and fit your audience.
Write emails
Use @imsonal24's $250-$1K post rate so brands know what to pay.
Follow up
If a brand replies, Snippet keeps the deal moving.
First message
I'd show brands why @imsonal24's instagram audience is a fit and ask for $250-$1K per post.
Next steps
Simple fixes that can help brands take you more seriously.
Sonal singh's Reels ER is 2.26% compared to a Posts ER of just 0.04% — that is a 56x performance gap within the account.
Details
Given that the mid-tier benchmark ER is 1-2%, the Reels are already hitting the top of that range, meaning Reels are the only format currently performing at industry standard. The content calendar should immediately shift to prioritize Reels as the primary format, targeting at least 70% of the 22-post output going forward.
The Like/Comment ratio is 34.7:1 with a Median Likes of -1.0 but Median Comments of 141.0, which signals the audience is willing to talk but not double-tap — a pattern often caused by low content visibility rather than low audience interest.
Details
To convert commenters into likers, every Reels caption should end with a direct call-to-action asking viewers to like if they agree, and the 141 median comments should be used as social proof by pinning the most engaging comment to boost algorithmic signals on each post.
The overall account ER of 0.03% is below the mid-tier benchmark of 1-2%, which is suppressing the estimated brand deal value to $250-$1,000 per post — well below the $10-25 per 1,000 followers industry rate that would put Sonal singh at $5,230-$13,076 per post at the 523,058 follower count.
Details
Since 73% of brands prioritize engagement rate over follower count, pitches should be made exclusively using the Reels ER of 2.26%, which sits within the mid-tier benchmark range, and a published rate card should be built around Reels-only deals to close partnerships up to 40% faster.
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