Shift Posting Mix Toward Reels
ZAYN LONE's Reels ER sits at 401.25% versus just 2.8% for static Posts — a massive gap that dwarfs the industry benchmark showing Reels at only 0.52% average ER.
Details
Since Reels also get higher reach for accounts under 50K followers (the account is at 45,684), prioritize Reels as the primary format and use static Posts sparingly for supplementary content.
