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@iamsterdam · 345.9K followers
Below average for your follower size
Niche relevance and content quality matter more than raw numbers
Your engagement is lower than most creators your size, but brands may still work with you. Snippet also looks at your niche, content, and audience fit.
Find brands for my niche →Based on 345.9K followers · 0.06% engagement
Next step
Snippet can use this instagram result for @iamsterdam to find brands, write emails, and help you close deals.
Your post rate
$250-$1K
What Snippet does next
Comes nextFind brands
Brands that already pay instagram creators and fit your audience.
Write emails
Use @iamsterdam's $250-$1K post rate so brands know what to pay.
Follow up
If a brand replies, Snippet keeps the deal moving.
First message
I'd show brands why @iamsterdam's instagram audience is a fit and ask for $250-$1K per post.
Next steps
Simple fixes that can help brands take you more seriously.
The Reels ER (0.09%) already outperforms the static Posts ER (0.06%) by 50%, yet both sit far below the mid-tier benchmark of 1-2% for the 345,907-follower bracket.
Details
Increasing Reels frequency and leaning into trending audio/format cues from the industry's 0.52% Reels ER benchmark will help close this gap and test what content actually moves the audience.
A like/comment ratio of 29.2:1 (207 median likes vs just 6 median comments) shows followers are passively scrolling, not engaging.
Details
Adding explicit conversation prompts (questions, polls, 'comment below') in captions and the first 3 seconds of Reels can push comment volume up and improve the 0.06% overall ER, which is well under the 1-2% mid-tier norm.
With an estimated deal value of only $250-$1,000 per post against 345,907 followers, I amsterdam is pricing well under the $10-25/1K follower feed-post benchmark—the Reels ER (0.09%) should be used as leverage since 73% of brands prioritize engagement rate over follower count.
Details
Publishing a clear rate card also closes deals 40% faster per industry data, allowing for negotiation from strength instead of follower count alone.
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