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@htcity · 402.9K followers
Below average for your follower size
Niche relevance and content quality matter more than raw numbers
Your engagement is lower than most creators your size, but brands may still work with you. Snippet also looks at your niche, content, and audience fit.
Find brands for my niche →Based on 402.9K followers · 0.01% engagement
Next step
Snippet can use this instagram result for @htcity to find brands, write emails, and help you close deals.
Your post rate
$226-$376
What Snippet does next
Comes nextFind brands
Brands that already pay instagram creators and fit your audience.
Write emails
Use @htcity's $226-$376 post rate so brands know what to pay.
Follow up
If a brand replies, Snippet keeps the deal moving.
First message
I'd show brands why @htcity's instagram audience is a fit and ask for $226-$376 per post.
Next steps
Simple fixes that can help brands take you more seriously.
The account's 0.01% ER across 20 analyzed Instagram posts is below the 1-2% mid-tier benchmark, so carousels should be the primary format for the next 20-post test and each should end with a save, share, or discussion prompt.
Details
The carousel benchmark is 0.55%, compared with 0.45% for static images; each carousel's ER should be compared with the current 0.01% baseline.
Add Reels to the same 20-post test and use a clear topic-led opening plus a direct question in every caption.
Details
Reels benchmark at 0.52% ER versus 0.45% for static images, but higher Reel reach is specifically reported for accounts under 50K followers, while HT City has 402,904, so Reels should be evaluated primarily by ER rather than assuming a reach lift.
The median post receives 49 likes and 3.5 comments, producing an 81.8:1 like/comment ratio; every caption should ask one specific opinion question and pin that question as the first comment.
Details
Reply to every response and review comment volume across the next 20 posts, using the 1-2% mid-tier ER benchmark as the account-level comparison point.
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