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@houseobsessed · 265.1K followers
Below average for your follower size
Niche relevance and content quality matter more than raw numbers
Your engagement is lower than most creators your size, but brands may still work with you. Snippet also looks at your niche, content, and audience fit.
Find brands for my niche →Based on 265.1K followers · 0.02% engagement
Next step
Snippet can use this instagram result for @houseobsessed to find brands, write emails, and help you close deals.
Your post rate
$250-$1K
What Snippet does next
Comes nextFind brands
Brands that already pay instagram creators and fit your audience.
Write emails
Use @houseobsessed's $250-$1K post rate so brands know what to pay.
Follow up
If a brand replies, Snippet keeps the deal moving.
First message
I'd show brands why @houseobsessed's instagram audience is a fit and ask for $250-$1K per post.
Next steps
Simple fixes that can help brands take you more seriously.
The current engagement rate of 0.02% sits far below the 1-2% average for mid-tier accounts (100K-1M followers), putting Sara Mungeam at the bottom of the 265,108-follower bracket.
Details
Prioritize testing carousels and Reels, which post 0.55% and 0.52% average ER respectively versus 0.45% for static images, since the last 20 posts appear to lean on lower-performing formats.
A like/comment ratio of 13.1:1 combined with a median of 49.5 comments per post shows the audience is more willing to comment than like, an atypical pattern worth exploiting.
Details
Add explicit comment CTAs (polls, 'tag a friend who needs this house hack,' open-ended questions) to push comment volume higher, since comments carry outsized weight in the algorithm relative to currently negligible like activity (median likes recorded at -1.0, indicating a data or visibility issue worth auditing directly in Instagram Insights).
At 265,108 followers, standard influencer pricing of $10-25 per 1,000 followers would suggest $2,651-$6,628 per feed post, yet the account is currently valued at only $250-$1,000, a direct result of the 0.02% ER falling short of the 1-2% mid-tier benchmark.
Details
Since 73% of brands prioritize engagement rate over follower count when negotiating deals, treat ER recovery (via the format and comment tactics above) as the prerequisite to justifying a rate card increase, and publish that rate card once ER improves since published rate cards close deals 40% faster.
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