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@hornsby_style · 122.0K followers
Based on 122.0K followers · 0.52% engagement
Next step
Snippet can use this instagram result for @hornsby_style to find brands, write emails, and help you close deals.
Your post rate
$500-$2K
What Snippet does next
Comes nextFind brands
Brands that already pay instagram creators and fit your audience.
Write emails
Use @hornsby_style's $500-$2K post rate so brands know what to pay.
Follow up
If a brand replies, Snippet keeps the deal moving.
First message
I'd show brands why @hornsby_style's instagram audience is a fit and ask for $500-$2K per post.
Next steps
Simple fixes that can help brands take you more seriously.
Carousels average 0.55% ER industry-wide versus 0.52% for Reels and 0.45% for static images — and the account is currently posting at the Reels-level 0.52% ER benchmark.
Details
Since the mid-tier bracket (100K-1M) should be hitting 1-2% ER on average, testing more carousel posts is the lowest-risk format swap to close that gap.
The like/comment ratio is 6.0:1 (509 median likes to 121 median comments), which shows an unusually strong comment culture compared to typical high-like/low-comment accounts.
Details
Adding explicit comment prompts (questions, 'this or that,' polls in captions) can convert that existing behavior into higher overall ER, since comments carry more algorithmic weight per interaction than likes.
73% of brands now prioritize engagement rate over follower count, but the current 0.52% ER sits well below the 1-2% mid-tier benchmark for the 122,040-follower size — this is likely capping the $500-$2,000 deal range.
Details
Content strategy should focus on lifting ER first (via formats and comment engagement) before chasing follower growth, since a higher ER directly supports better rate negotiations at the existing size.
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