Blair Horton's InstagramEngagement

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holisticrendezvous
Blair Horton

@holisticrendezvous · 378.0K followers

0.00%

Below average for your follower size

Niche relevance and content quality matter more than raw numbers

$250-$1K per post

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Your engagement is lower than most creators your size, but brands may still work with you. Snippet also looks at your niche, content, and audience fit.

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LowAverageGoodExcellent
563
Median Likes
53
Median Comments
20
Posts Analyzed
$250 – $1Kper sponsored post

Based on 378.0K followers · 0.16% engagement

Next step

Want brands to pay you?

Snippet can use this instagram result for @holisticrendezvous to find brands, write emails, and help you close deals.

Your post rate

$250-$1K

What Snippet does next

Comes next

Find brands

Brands that already pay instagram creators and fit your audience.

Write emails

Use @holisticrendezvous's $250-$1K post rate so brands know what to pay.

Follow up

If a brand replies, Snippet keeps the deal moving.

First message

I'd show brands why @holisticrendezvous's instagram audience is a fit and ask for $250-$1K per post.

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Close deals for me

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Next steps

What to fix next

Simple fixes that can help brands take you more seriously.

Move 01

Shift Feed Strategy Toward Carousels

The current engagement rate of 0.16% is severely below the 1-2% mid-tier benchmark, meaning the content is not compelling enough for repeat interaction.

Details

Carousels average 0.55% ER industry-wide — more than 3x the current rate — so auditing the last 20 posts and replacing static single-image content with carousel formats is the single highest-leverage format shift Blair Horton can make. Aim to make at least 60% of the next 20 posts carousels, using slide structures that reward saves and shares, such as step-by-step holistic guides or multi-part educational breakdowns.

Move 02

Engineer Comments to Fix Lopsided Ratio

A like-to-comment ratio of 27.2:1 signals that the audience is passively scrolling rather than actively engaging — comments are a primary signal Instagram's algorithm uses to distribute content.

Details

With a median of only 52.5 comments per post against 562.5 likes, there is a clear gap to close: end every caption with a single, specific, low-friction question tied to the holistic niche, such as asking followers to choose between two wellness approaches. Accounts that consistently drive comment volume push algorithmic reach, which is the upstream fix the 0.16% ER urgently needs.

Move 03

Publish a Rate Card to Accelerate Deals

The estimated brand deal value of $250-$1,000 per post is likely being suppressed by the low 0.16% ER, but this can be offset by positioning proactively — creators with published rate cards close deals 40% faster.

Details

At a follower count of 378,018, the standard benchmark is $10-25 per 1,000 followers for feed posts, putting the defensible floor at $3,780-$9,450 per post before engagement discounts; adding usage rights can increase that base by 25-50%. Build a one-page rate card that includes median engagement numbers, niche audience data, and tiered pricing for feed posts, Reels, and UGC to give brands a clear, confident entry point.

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Blair Horton's Instagram Engagement Rate: 0.16%