Prioritize Static Posts Over Reels
Static/carousel posts drive a 9.42% ER versus 7.01% for Reels — a notable gap that suggests the audience of 7,208 followers responds better to feed content than short-form video.
Details
Shifting the content mix to 60-70% static/carousel posts will capitalize on this, as the account is already exceeding the nano-tier average ER of 3.5-8% with this format.
