Joanne Hardcastle's InstagramEngagement

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hardcastletowers
Joanne Hardcastle

@hardcastletowers · 282.1K followers

0.00%

Top 20% of creators your size

$1K-$5K per post

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We will start with this profile.

LowAverageGoodExcellent
2.5K
Median Likes
391
Median Comments
20
Posts Analyzed
$1K – $5Kper sponsored post

Based on 282.1K followers · 1.02% engagement

Next step

Want brands to pay you?

Snippet can use this instagram result for @hardcastletowers to find brands, write emails, and help you close deals.

Your post rate

$1K-$5K

What Snippet does next

Comes next

Find brands

Brands that already pay instagram creators and fit your audience.

Write emails

Use @hardcastletowers's $1K-$5K post rate so brands know what to pay.

Follow up

If a brand replies, Snippet keeps the deal moving.

First message

I'd show brands why @hardcastletowers's instagram audience is a fit and ask for $1K-$5K per post.

Want Snippet to find brands and send the emails?

Close deals for me

No charge today

Next steps

What to fix next

Simple fixes that can help brands take you more seriously.

Move 01

Convert Comments Into Conversation Loops

A like/comment ratio of 7.3:1 with a median of 390.5 comments per post is a strong signal that the audience is already primed to talk — leverage this by ending every caption with a direct, single-answer question to push that comment count higher and compound the 1.02% ER.

Details

Since 73% of brands prioritize engagement rate over follower count, even a modest lift toward the 2% mid-tier ceiling makes the profile significantly more attractive for brand deals. Respond to the first 20-30 comments within the first hour of posting to trigger Instagram's algorithm to redistribute the post to a wider slice of the 282,070 followers.

Move 02

Shift Posting Mix Toward Carousels

Industry benchmarks show carousels average a 0.55% ER versus 0.52% for Reels and 0.45% for static images — carousels are the highest-performing format and align well with the already-above-floor 1.02% ER, meaning doubling down on them could push Joanne Hardcastle meaningfully above the current median of 2,485 likes per post.

Details

Aim for a 3-5 slide carousel where slide 1 creates a strong open loop and the final slide includes a clear call-to-action, as Instagram re-serves carousels to users who didn't swipe through on first delivery. Target a posting cadence of at least 3 carousels per 10 posts in the next content cycle and track whether median likes climb above the current 2,485 baseline.

Move 03

Publish a Rate Card to Close Deals Faster

The estimated brand deal value sits at $1,000–$5,000 per post, and with 282,070 followers the account falls squarely in the $10–$25 per 1,000 followers feed post range — a published rate card positions the creator to capture the upper end of that band more consistently.

Details

Creators with published rate cards close deals 40% faster, so formalizing pricing with line items for usage rights (+25–50% to base rate) and 30-day exclusivity (+30–40%) immediately increases the average deal value without requiring any follower growth. Build a one-page rate card that lists the base feed post rate, a Reels rate at a 20–40% premium, and a UGC video rate in the $500–$2,000 intermediate range, then share it proactively in brand outreach.

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