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@hardcastletowers · 291.7K followers
Based on 291.7K followers · 0.89% engagement
Next step
Snippet can use this instagram result for @hardcastletowers to find brands, write emails, and help you close deals.
Your post rate
$688-$1K
What Snippet does next
Comes nextFind brands
Brands that already pay instagram creators and fit your audience.
Write emails
Use @hardcastletowers's $688-$1K post rate so brands know what to pay.
Follow up
If a brand replies, Snippet keeps the deal moving.
First message
I'd show brands why @hardcastletowers's instagram audience is a fit and ask for $688-$1K per post.
Next steps
Simple fixes that can help brands take you more seriously.
Across 20 analyzed Instagram posts, Posts ER is 0.88%, below the 1–2% mid-tier benchmark; carousels have the strongest listed format benchmark at 0.55%, versus 0.52% for Reels and 0.45% for static images.
Details
Carousels should be the next format test, comparing each post with the 0.88% baseline, and using the final slide for one direct comment question.
The median post earns 2,273 likes and 315 comments, while the reported like/comment ratio is 8.8:1.
Details
Adding one specific either/or question to every caption and pinning it as the first comment is recommended, using 315 comments and the 8.8:1 ratio as baselines for evaluating question-led posts.
At 291,676 followers, Joanne Hardcastle is outside the under-50K group for which the benchmark specifically reports higher Reels reach; current ER is 0.89%, with Posts ER at 0.88%.
Details
When publishing Reels, each result should be compared against the 1% lower bound of the 1–2% mid-tier ER benchmark rather than assuming additional reach will translate into engagement.
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