Hui Kathy Zhang's InstagramEngagement

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happywowohappy
Hui Kathy Zhang

@happywowohappy · 12.8K followers

0.00%

Top 5% of creators your size

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$15-$25 per post

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LowAverageGoodExcellent
333
Median Likes
193
Median Comments
21
Posts Analyzed
$15$25per sponsored post

Based on 12.8K followers · 4.11% engagement

Next step

Want brands to pay you?

Snippet can use this instagram result for @happywowohappy to find brands, write emails, and help you close deals.

Your post rate

$15-$25

What Snippet does next

Comes next

Find brands

Brands that already pay instagram creators and fit your audience.

Write emails

Use @happywowohappy's $15-$25 post rate so brands know what to pay.

Follow up

If a brand replies, Snippet keeps the deal moving.

First message

I'd show brands why @happywowohappy's instagram audience is a fit and ask for $15-$25 per post.

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Close deals for me

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Next steps

What to fix next

Simple fixes that can help brands take you more seriously.

Move 01

Prioritize the Proven Feed Format

Hui Kathy Zhang's Instagram posts have a 4.16% ER versus 1.7% for Reels, so feed posts should be the primary engagement format and upcoming captions and visuals should be modeled on this stronger baseline.

Details

At 12,792 followers, Reels should be published for discovery because industry benchmarks report higher Reel reach for accounts under 50K, but engagement should be evaluated against the 4.16% post ER.

Move 02

Turn Comment Volume Into Conversation

The median performance is 333 likes and 193 comments, with a 1.8:1 like/comment ratio; every caption should end with one specific question and a pinned comment that offers two clear choices.

Details

Reply to commenters with follow-up questions to build on the 193-comment median and encourage deeper discussion.

Move 03

Protect the Micro-Tier Advantage

The overall ER is 4.11% and the post ER is 4.16%, both within the 2.5%-5% benchmark for micro creators; a consistent topic should be maintained while testing only one variable—hook, visual, or CTA—per new post.

Details

Every result should be compared with the 4.16% post baseline and formats that fall below the 2.5% micro-creator benchmark should be revised.

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Hui Kathy Zhang's Instagram Engagement Rate: 4.11%