Prioritize Reels In The Content Mix
Reels deliver a 13.61% ER for Ashlyn Steglich versus 1.42% on posts, and industry data says Reels get higher reach for accounts under 50K; with 14,751 followers, Reels should be the primary growth format.
Details
Rework upcoming static-post ideas into Reels and track whether each exceeds the 13.61% Reels ER.
