Drive Comments with Direct CTAs
The like/comment ratio sits at 29.1:1 (802.5 median likes vs.
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just 32.0 median comments), meaning comments are the weakest engagement lever. Add explicit questions or polls in captions on every post to push comment volume up, which will help close the gap between the current 1.32% posts ER and the 2.5-5% average ER expected for the micro tier (10K-100K).
