Shift Content Mix Toward Reels
GeetđĒģ's Reels ER of 10.49% massively outperforms the Posts ER of 1.86%, and at 17,038 followers the account falls within the under-50K bracket where Reels get higher reach per industry benchmarks.
Details
Increasing Reels frequency relative to static/carousel posts can pull the blended ER (currently 1.77%) closer to or above the micro-tier average of 2.5-5%.
