Double Down on Static and Carousel Posts
Guru Prasad's Posts ER sits at 49.73% versus 37.15% for Reels, meaning feed posts are outperforming Reels by nearly 13 points.
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While industry benchmarks suggest Reels get higher reach for accounts under 50K followers, the data shows the opposite pattern — shift the content mix toward more static/carousel formats to capitalize on what's actually converting for the 29,768-follower audience.
