Double Down on Reels Production
Nisha's Reels ER sits at 5.47% versus just 0.94% for static/carousel posts and the 0.52% industry average for Reels — a massive gap.
Details
Since accounts under 50K followers (currently at 36,512) get amplified reach on Reels, shifting the content mix toward more Reels per week should lift the blended ER well above the current 0.99% average.
