Shift Posting Mix Toward Reels
Reels ER sits at 195.3% compared to just 0.58% for static/carousel posts, and reels also get higher reach for accounts under 50K followers like Pooja Sehra at 43,251 followers.
Details
Reallocate at least 60-70% of the weekly content calendar to Reels to close the gap between the overall 0.71% ER and the micro-tier benchmark of 2.5-5%.
