Prioritize Static/Carousel Posts Over Reels
The Posts ER (4.05%) outperforms the Reels ER (3.68%), showing the audience responds more to static/carousel content than video.
Details
Shift the content mix to favor posts, and reserve Reels for reach-building rather than primary engagement drivers, since at 296,868 followers Satveer Kaur | Beauty • Skincare is already well past the sub-50K threshold where Reels get an algorithmic reach boost.
