Prioritize Carousels and Static Posts Over Reels
The Reels ER of 0.44% is underperforming both the Posts ER of 0.68% and the industry Reels benchmark of 0.52%.
Details
Shifting more content toward carousels and static images, which align with the 0.55% and 0.45% benchmark averages respectively, will better match the account's stronger feed-post performance.
