Prioritize Carousels And Reels
With a 0.11% ER across 20 analyzed Instagram posts versus the 2.5%-5% micro-tier benchmark, upcoming content should shift toward carousels and Reels instead of relying primarily on static images.
Details
Benchmark ER is 0.55% for carousels, 0.52% for Reels, and 0.45% for static images; each post should be labeled by format and results compared with the current medians of 95 likes and 4.5 comments.
