Rebuild Reels Strategy Immediately
The Reels ER sits at 0.05%, actually lower than the Posts ER of 0.09% and far below the industry Reels benchmark of 0.52%.
Details
Since Reels typically drive higher reach and are commanding a 20-40% rate premium in brand deals, Dr. Alonso Cuello should prioritize testing 3-5 Reels per week with stronger hooks in the first 3 seconds to close this 10x gap versus benchmark.
