Shift Content Mix Toward Feed Posts
Static/carousel posts drive a 5.52% ER compared to just 3.6% on Reels, meaning the audience of 5,434 followers responds far better to feed content than video.
Details
Since the account is already well within the nano-tier benchmark of 3.5-8% ER, prioritize posting 2-3 carousels weekly instead of leaning on Reels, which are underperforming the account average by nearly 2 points.
