Convert Static Posts to Carousels
The current engagement rate sits at 2.82%, which is below the nano-tier benchmark of 3.5-8%.
Details
Shifting static image posts to carousel format can help close that gap, as carousels outperform static images in industry benchmarks (0.55% vs 0.45% content ER). An audit of the last 21 posts can identify any single-image educational or storytelling content that can be repurposed into multi-slide carousels to immediately increase swipe-through interactions.
