Prioritize Static/Carousel Posts Over Reels
The feed Posts ER sits at 24.94% versus just 6.09% for Reels, meaning static and carousel content is roughly 4x more effective at driving engagement.
Details
Shift the posting cadence to favor feed posts (photos/carousels) while using Reels sparingly for discovery, since the audience of 9,578 followers clearly responds better to static formats than the platform's own algorithmic push toward video.
