Convert Comments With Direct Reply CTAs
The like-to-comment ratio is 73.4:1, meaning comments are significantly underrepresented relative to the 4,354.5 median likes.
Details
End every caption with a specific, low-friction question or prompt — such as 'Drop a 1 or 2 below' — to directly target comment volume. Even a modest improvement here would strengthen the already excellent 2.71% ER, which already outperforms the mid-tier benchmark of 1-2%.
