Prioritize Highest-Engagement Reels
The Reels ER is 29.28%, versus 2.88% across the 20 analyzed posts, so prioritize Reels in the Instagram publishing mix.
Details
With 18,074 followers—under the 50K threshold where Reels get higher reach—audit the Reels contributing to 29.28% and create follow-ups using their hooks and topics.
