Powered by Snippet
@daddywellness · 1.9M followers
Top 20% of creators your size
Your audience is 2x more engaged than average
Based on 1.9M followers · 1.04% engagement
Next step
Snippet can use this instagram result for @daddywellness to find brands, write emails, and help you close deals.
Your post rate
$5K-$25K
What Snippet does next
Comes nextFind brands
Brands that already pay instagram creators and fit your audience.
Write emails
Use @daddywellness's $5K-$25K post rate so brands know what to pay.
Follow up
If a brand replies, Snippet keeps the deal moving.
First message
I'd show brands why @daddywellness's instagram audience is a fit and ask for $5K-$25K per post.
Next steps
Simple fixes that can help brands take you more seriously.
The feed Posts ER sits at 1.59% while Reels ER lags at just 0.33% — a nearly 5x gap.
Details
Since the account is already macro-tier (1.9M followers) where Reels lose their reach advantage (only helpful under 50K followers), prioritize static images and carousels over Reels to maximize engagement per post.
The like/comment ratio is 179.3:1 (20,099 median likes vs.
Details
only 99 median comments), far heavier on passive likes than conversation. Add explicit comment prompts (polls, questions, 'drop your answer below') in captions to push comment volume up, since 73% of brands now prioritize engagement rate over follower count when evaluating deals.
Richie Lovelace's overall ER of 1.04% beats the macro-tier benchmark range of 0.5-1%, giving the creator leverage above the peer group.
Details
Publish a rate card citing this stat and the Posts ER of 1.59% — creators with published rate cards close deals 40% faster, supporting the $5,000-$25,000 per post range.
Free · No sign-up needed
Get a free analysis like Richie Lovelace's: engagement rate, brand deal value estimate, and personalized tips.
Analyze your Instagram