Double Down on Reels Immediately
๐๐ข๐ฌ๐ ๐๐๐ง๐๐๐ฅ's Reels are generating a 115.94% engagement rate compared to just 3.63% for their posts โ that is a 31x performance gap ๐๐ข๐ฌ๐ ๐๐๐ง๐๐๐ฅ is not fully exploiting.
Details
Given that industry benchmarks show Reels command a 20-40% premium in brand deals and ๐๐ข๐ฌ๐ ๐๐๐ง๐๐๐ฅ's account sits at 76,883 followers, shifting their content calendar to prioritize Reels over static posts is the single highest-leverage move available to ๐๐ข๐ฌ๐ ๐๐๐ง๐๐๐ฅ right now. Aim to replace at least half of their current post output with Reels to pull their overall account ER closer to their Reels benchmark.
