Prioritize Feed Engagement Formats
Claudia Valentina's Instagram posts generate 3.65% ER versus 1.56% for Reels, so feed content should be the engagement priority and Reels used selectively.
Details
Turn the strongest feed concept into a carousel with a direct save or comment prompt; industry benchmarks report 0.55% ER for carousels versus 0.52% for Reels, while the overall ER is 3.52%.
