Shift Posting Weight Toward Reels
CKIN's Reels ER (0.08%) outperforms the overall Posts ER (0.05%) and static content, and Reels also get higher reach for accounts under 50K followers like this one at 10,753 followers.
Details
Prioritizing Reels in the content mix will help close the gap toward the micro-tier benchmark of 2.5-5% ER, since even a modest lift from 0.08% would meaningfully outperform the current static/carousel output.
