Boost Comments with Direct CTAs
The like/comment ratio sits at 67.6:1 (4,152 median likes vs.
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just 61 median comments), showing likes far outpace conversation. Adding explicit comment prompts (questions, polls, 'this or that') in captions and Stories can narrow that gap and push the 4.94% ER even higher within the micro-tier 2.5-5% benchmark range.
