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@cassiemhoffman · 137.0K followers
Below average for your follower size
Niche relevance and content quality matter more than raw numbers
Your engagement is lower than most creators your size, but brands may still work with you. Snippet also looks at your niche, content, and audience fit.
Find brands for my niche →Based on 137.0K followers · 0.11% engagement
Next step
Snippet can use this instagram result for @cassiemhoffman to find brands, write emails, and help you close deals.
Your post rate
$250-$1K
What Snippet does next
Comes nextFind brands
Brands that already pay instagram creators and fit your audience.
Write emails
Use @cassiemhoffman's $250-$1K post rate so brands know what to pay.
Follow up
If a brand replies, Snippet keeps the deal moving.
First message
I'd show brands why @cassiemhoffman's instagram audience is a fit and ask for $250-$1K per post.
Next steps
Simple fixes that can help brands take you more seriously.
The posts ER of 0.16% is well below the industry format benchmarks of 0.55% for carousels and 0.52% for Reels, meaning the current static-heavy approach (static image benchmark 0.45%) is likely dragging performance.
Details
Test replacing at least half of the next 10 posts with carousels or Reels to see if ER moves closer to these format-specific benchmarks.
A like/comment ratio of 0.3:1 with a median of 144 likes vs 12 comments shows comments are engaging relative to reach, but overall account ER (0.11%) is far below the 1-2% mid-tier benchmark for the 137,040-follower tier.
Details
Add clear CTAs ('double-tap if...', 'save this') in captions to push more of the comment-engaged audience toward liking, which should lift the posts ER above the current 0.16%.
With 73% of brands prioritizing engagement rate over follower count, the $250-$1,000 deal value for Cassie Hoffman | Pennsylvania PA is currently capped by a 0.11% ER that sits far under the 1-2% mid-tier average.
Details
Use the top-performing post format (based on the 0.16% posts ER) as a template for the next 5 posts to close the gap before pitching new brand partnerships.
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