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@capitalone · 356.0K followers
Below average for your follower size
Niche relevance and content quality matter more than raw numbers
Your engagement is lower than most creators your size, but brands may still work with you. Snippet also looks at your niche, content, and audience fit.
Find brands for my niche →Based on 356.0K followers · 0.06% engagement
Next step
Snippet can use this instagram result for @capitalone to find brands, write emails, and help you close deals.
Your post rate
$250-$1K
What Snippet does next
Comes nextFind brands
Brands that already pay instagram creators and fit your audience.
Write emails
Use @capitalone's $250-$1K post rate so brands know what to pay.
Follow up
If a brand replies, Snippet keeps the deal moving.
First message
I'd show brands why @capitalone's instagram audience is a fit and ask for $250-$1K per post.
Next steps
Simple fixes that can help brands take you more seriously.
The current 0.06% ER sits far below the 1-2% mid-tier benchmark for accounts with 100K-1M followers, and the 20 analyzed posts are underperforming even the lowest format benchmarks (Static 0.45%, Reels 0.52%, Carousels 0.55%).
Details
Prioritizing carousels and Reels in the next posting cycle, since both formats outperform static images, could help close the gap toward the 1-2% mid-tier average.
The like-to-comment ratio is 107.4:1 with a median of just 12 comments per post against 205.5 median likes, indicating passive consumption rather than active engagement.
Details
Adding explicit comment CTAs (questions, polls, 'tag a friend') in captions will push comment volume up, which will also improve the overall ER since comments carry high signal weight with the algorithm.
73% of brands prioritize engagement rate over follower count, yet the 0.06% ER caps the estimated brand deal value for Capital One at $250-$1,000 per post despite having 356,048 followers, which at standard rates of $10-25 per 1,000 followers would otherwise support $3,560-$8,901 per feed post.
Details
Focusing the next 30 days on engagement-first content (carousels/Reels, comment CTAs) can move ER toward the 1-2% mid-tier benchmark before pitching brand partnerships.
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