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@calebwsimpson · 3.0M followers
Top 20% of creators your size
Your audience is 3x more engaged than average
Based on 3.0M followers · 1.25% engagement
Next step
Snippet can use this instagram result for @calebwsimpson to find brands, write emails, and help you close deals.
Your post rate
$5K-$25K
What Snippet does next
Comes nextFind brands
Brands that already pay instagram creators and fit your audience.
Write emails
Use @calebwsimpson's $5K-$25K post rate so brands know what to pay.
Follow up
If a brand replies, Snippet keeps the deal moving.
First message
I'd show brands why @calebwsimpson's instagram audience is a fit and ask for $5K-$25K per post.
Next steps
Simple fixes that can help brands take you more seriously.
Caleb Simpson's Reels ER sits at just 0.11%, far below the industry Reels average of 0.52% and even further below the macro-tier benchmark of 0.5-1%.
Details
Meanwhile the static/carousel Posts ER is 1.33%, already outperforming the macro benchmark — reallocate more of the 25-post cadence toward feed posts and carousels until Reels performance improves.
The like/comment ratio is 145.1:1, with median likes of 36,248 against median comments of only 607, showing comments are the weakest engagement lever.
Details
Add explicit prompts (questions, polls, 'comment X for Y') in captions to narrow this ratio, since comments carry more weight with the 73% of brands who prioritize ER over follower count.
Industry data shows carousels average 0.55% ER versus 0.45% for static images and 0.52% for Reels — the highest-performing format available.
Details
Given the current Posts ER of 1.33% already beats the macro tier average of 0.5-1%, testing more carousel-format posts is the most data-backed way to protect and grow that lead.
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