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@burberry · 19.9M followers
Below average for your follower size
Niche relevance and content quality matter more than raw numbers
Your engagement is lower than most creators your size, but brands may still work with you. Snippet also looks at your niche, content, and audience fit.
Find brands for my niche →Based on 19.9M followers · 0.03% engagement
Next step
Snippet can use this instagram result for @burberry to find brands, write emails, and help you close deals.
Your post rate
$2K-$3K
What Snippet does next
Comes nextFind brands
Brands that already pay instagram creators and fit your audience.
Write emails
Use @burberry's $2K-$3K post rate so brands know what to pay.
Follow up
If a brand replies, Snippet keeps the deal moving.
First message
I'd show brands why @burberry's instagram audience is a fit and ask for $2K-$3K per post.
Next steps
Simple fixes that can help brands take you more seriously.
At 0.03% ER across 23 Instagram posts, the account is below the 0.55% carousel and 0.45% static-image benchmarks.
Details
Carousels should be the next format priority, with each carousel’s ER compared against the 0.03% baseline while using a first-slide hook and save/share prompt.
Reels ER is 0.04%, versus the 0.52% format benchmark, so the current Reel approach needs a deliberate reset.
Details
For the next Reel batch, a product-focused opening and clear on-screen prompt should be used, then each result evaluated against both 0.04% and 0.52%.
Median performance is 5,932 likes and 76 comments, with an 83.3:1 like/comment ratio, indicating an opportunity to build more conversation.
Details
Adding one specific question to every caption and pinning a comment inviting a choice will allow the account to track whether comments move above the 76-comment median.
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