Fix Reels Underperformance Immediately
The Reels ER for Brady Toops sits at just 0.24%, less than half the 0.52% industry benchmark for Reels and far below the account's own Posts ER of 1.23%.
Details
Since accounts under 50K followers (currently at 43,542) typically get higher reach on Reels, this format should be the strongest channel, not the weakest — audit the last 5-10 Reels for hook quality, pacing, and captions to close this gap.
