Running Coach | Marathon | OA's InstagramEngagement

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bradtherunningdad
Running Coach | Marathon | OA

@bradtherunningdad · 5.1K followers

0.00%

Top 20% of creators your size

Your audience is 2x more engaged than average

$75-$250 per post

Get brand deals

We will start with this profile.

LowAverageGoodExcellent
151
Median Likes
11
Median Comments
20
Posts Analyzed
$75 – $250per sponsored post

Based on 5.1K followers · 3.17% engagement

Next step

Want brands to pay you?

Snippet can use this instagram result for @bradtherunningdad to find brands, write emails, and help you close deals.

Your post rate

$75-$250

What Snippet does next

Comes next

Find brands

Brands that already pay instagram creators and fit your audience.

Write emails

Use @bradtherunningdad's $75-$250 post rate so brands know what to pay.

Follow up

If a brand replies, Snippet keeps the deal moving.

First message

I'd show brands why @bradtherunningdad's instagram audience is a fit and ask for $75-$250 per post.

Want Snippet to find brands and send the emails?

Close deals for me

No charge today

Next steps

What to fix next

Simple fixes that can help brands take you more seriously.

Move 01

Shift Posting Mix Toward Reels

The current engagement rate of 3.17% sits below the nano-tier benchmark floor of 3.5%, and Reels are proven to deliver higher reach for accounts under 50,000 followers.

Details

Since Reels also command a 20-40% rate premium in brand deals, increasing Reels output directly improves both organic reach and the estimated deal value beyond the current $75-$250 per post ceiling. Running Coach | Marathon | OA should aim to make at least half of the next 10 posts Reels to test the reach lift on the 5,101-follower base.

Move 02

Convert Comments Into Conversation Threads

The like-to-comment ratio is 10:1 against a median of 10.5 comments per post, which means comment volume is already a relative strength — but replies to the account's own comments are not counted in that ratio and can compound engagement signals to the algorithm.

Details

Responding to every comment on the next 5 posts within the first 60 minutes of posting can push the 3.17% ER closer to the 3.5% nano-tier benchmark minimum. A simple tactic: end each caption with a direct question tied to the running-dad niche to prompt more of those 10.5 median comments.

Move 03

Publish a Rate Card to Close Brand Deals Faster

Creators with a published rate card close brand deals 40% faster, yet the estimated deal value of $75-$250 per post likely reflects inbound guesswork rather than a defined offering.

Details

Based on the $10-$25 per 1,000 followers benchmark and the 5,101 followers, the baseline feed post rate should be anchored at $51-$128, with Reels priced at a 20-40% premium on top of that. Building a one-page rate card that lists feed posts, Reels, and UGC tiers separately — noting that usage rights add 25-50% — ensures brands see a professional structure and the account captures the full value of the 3.17% engagement rate, which 73% of brands already prioritize over follower count.

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Running Coach | Marathon | OA's Instagram Engagement Rate: 3.17%